Friday, April 13, 2012

Get Your Tweet On


Since Twitter was first founded in 2006 it’s started a revolution for how we obtain and spread news, which in turn has changed the relationship between viewers and the media.

Today there are nearly half a billion users tweeting and following. In 140 characters tweeters use the web to share what they’re doing and feeling, market themselves and their business and update themselves on the latest news.

Personally I was reluctant to join this crowd, but more and more I am realizing the genius of the idea.

Twitter allows news to be more accessible. By following others, such as specific news organizations, the latest stories are sent directly to you.

It also works as a pool for raw data. It’s where people can express their thoughts on subjects and is becoming the new forum for public opinion.

The Twitter community is growing in strength and numbers, and is becoming a block of voices and opinions that not only consumes news, but creates it.

As a working journalist it’s a great tool to share articles and to find ideas for new stories and story angles, but it also adds an element of pressure.

Twitter demands immediacy, which adds more friction to the aged dilemma of speed versus accuracy.
There’s a responsibility and reputation to uphold while presenting news – to remain balanced, and fair, and unbiased in addition to accurate. These same standards are demanded, but the need to satisfy the “now release” factor makes them increasingly harder to uphold.

In the last ten minutes of writing I’ve read the following tweets:

“Chinese teen sells kidney to buy iPhone,” “Average teen will spend $1,000 on prom this year,” Iran nuclear talks set to begin.”

What we see on Twitter shocks us, makes us roll our eyes, as well as stop and think. The important thing to realize is that Twitter is just a starting point. 140 characters is far from the whole story. As a journalist, even as the pressure to break new news increases, I remember that follow-up stories with greater detail can be just as valuable.

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